Say Goodbye to Warm Lunches: Why the PackIt Freezable Lunch Bag is a Game Changer

We’ve all been there: you pack a beautiful lunch only to find it lukewarm and unappetizing by midday, or you open your bag to find your food crushed by a heavy, leaky ice pack. If you are tired of the daily struggle to keep meals fresh, it is time to meet PackIt.

Invented by a mum who was tired of mushy blueberries and lost ice packs, PackIt has completely revolutionized how we pack our food. It’s not just a bag; it acts as a refrigerator on-the-go.

Here is everything you need to know about why this reusable lunch lifesaver deserves a spot in your freezer.

The Magic: EcoFreeze® Technology

The secret behind PackIt’s cooling power is its patented EcoFreeze® Technology. Instead of relying on separate cooling elements, built-in freezable gel is integrated directly into the gel-lined walls of the bag.

This means no ice packs needed, ever! You simply pop the whole bag into the freezer overnight, and by morning, it's ready to chill your food and drinks for hours.


Smart Design & Features

PackIt bags are incredibly user-friendly and designed with convenience in mind:
  • Foldable / Collapsible: When empty, the bag features a compact roll-up design that folds completely flat, taking up minimal space in your freezer.
  • Convenient Access: Whether you opt for a standard zip closure or a top load design, these bags are easy to pack and lock in cool, dry air.
  • Clip and Go: The handy buckle handle lets you easily clip the bag onto backpacks, gym bags, or strollers for hands-free carrying.

Uncompromising Materials & Safety


When it comes to food storage, safety is paramount. PackIt bags are made from durable, non-toxic poly canvas and feature a food-safe, waterproof lining.

Parents can breathe easy knowing that these bags are completely BPA-free, PVC-free, Phthalate-free, and Lead-free. Plus, because freezing naturally inhibits bacteria, the bags can be mold resistant as long as you allow them to air-dry completely before popping them back in the freezer.

Endless Use Cases & Target Audiences


Because they come in so many sizes and fun patterns, PackIt caters to everyone:
  • Kids lunch boxes / Back to school: Perfect for keeping school lunches fresh and safe until the lunch bell rings.
  • Adult lunch boxes: Sleek designs make these ideal for the office.
  • Meal prep / Portion control: PackIt pairs perfectly with bento boxes, allowing you to seamlessly manage your health goals.
  • Breastmilk storage / Pumping: Many working mothers swear by PackIt bags for keeping pumped breastmilk cold and safe during long shifts.
  • Picnics / Day trips: Keep your snacks and drinks chilled while out in the sun.
  • Eco-friendly / Reduce food waste: By keeping food at safe temperatures for longer, you reduce the chance of food spoiling and needing to be thrown away, making it a highly sustainable choice.

Popular Product Models for Every Need

Whether you are packing a tiny snack or a massive feast, there is a model for you:
  • Freezable Lunch Bag: The classic, spacious everyday choice.
  • Freezable Classic Lunch Box: A horizontal, top-load box that is great for fitting flat containers.
  • MOD Lunch Bento: A customizable food container with dividers that fits perfectly inside the bags.
  • Freezable Mini Snack Box: A bite-sized cooler bag perfect for little ones or quick treats.
  • Packit Freezable Grocery Tote Bag: From the checkout aisle to your kitchen, this bag is must-have for every family on the go.
  • PackIt Freezable Zuma Bag: Elevate your on-the-go freshness with the PackIt Freezable Zuma Bag, a stylish and practical solution designed to keep your food and drinks perfectly cool for hours. This innovative bag, also known as the PackIt Freezable Zuma Can Cooler, is ideal for picnics, parties, meal prepping, or any daily adventure.
  • Hampton Lunch Bag: A roomy, stylish shoulder bag perfect for carrying larger meals to work or the beach.
If you are ready to upgrade your lunch game, it’s time to ditch the bulky ice packs and make the switch to a smarter way to cool!

Frequently Asked Questions

How do I clean my PackIt bag to avoid mold?

To clean your PackIt bag and prevent mold or bacteria growth, follow these manufacturer-recommended steps:

  • Clean Regularly: If you use your PackIt on most weekdays, it is best to clean it on a weekly basis.
  • Wash the Interior: Hand wash the inside of the bag using mild soap and warm water, or thoroughly wipe it down with an all-purpose antibacterial wipe. 
  • Spot-Clean the Exterior: Use a gentle sponge to spot-clean the outside of the bag. • Air Dry Completely: This is the most crucial step. Whether you use soap and water or a wipe, you must allow the bag to air-dry completely with the flap open before putting it back in the freezer. This prevents moisture from being trapped, which can lead to mold and the formation of frost. Things to Avoid:
  • Never put your PackIt bag in the washing machine, dryer, dishwasher, or microwave.
  • Do not use bleach or harsh chemicals to clean the bag. While the natural freezing process does help kill off some forms of mold that typically plague other coolers, regular cleaning and thorough drying are the best ways to keep your bag fresh and safe.
Do Contigo travel mugs keep coffee hot?

It takes a full 12 to 14 hours (usually overnight) in the freezer for a PackIt bag to achieve optimal cooling power. 

To get the best results and faster freezing, the manufacturer recommends the following tips:

  • Fold the bag flat, or unfold it and lay it flat in the back of the freezer, ideally close to the ice maker.
  • If you are freezing multiple PackIt bags at once, it may take longer for them to fully freeze. Be sure to space them as far apart from each other as possible and allow for at least 14 hours of freezing time
How long does it take for the bag to freeze?

It takes a full 12 to 14 hours (usually overnight) in the freezer for a PackIt bag to achieve optimal cooling power. To get the best results and faster freezing, the manufacturer recommends the following tips: 

  • Fold the bag flat, or unfold it and lay it flat in the back of the freezer, ideally close to the ice maker.
  • If you are freezing multiple PackIt bags at once, it may take longer for them to fully freeze. Be sure to space them as far apart from each other as possible and allow for at least 14 hours of freezing time.
Are PackIt bags safe for storing breast milk?

Yes, PackIt bags are safe and frequently used for storing and transporting breast milk. Here is why they are well-suited for this purpose based on the sources:

  • Safe Materials: PackIt bags are constructed from non-toxic poly canvas and feature a food-safe waterproof lining. They are completely free of BPA, PVC, phthalates, and lead.
  • Effective Cooling: The bags feature patented built-in freezable gel walls that act like a "refrigerator on-the-go," generating waves of cold air that chill items from all sides for hours. PackIt even manufactures specific Baby Bottle Bags within their product line.
  • Real-World Use: Many working mothers actively rely on them for daily milk storage. In a community forum for breastfeeding mothers, users shared that they use PackIt bags daily to transport bottles to daycare and store pumped milk at work. One mother noted that she uses the bag during her shift, keeps it in the work fridge (unzipped but with the flap closed) to separate her milk from other employees' items, and finds that the bag is still solidly frozen by late afternoon.

 

 


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